Melochi Zhizni, the popular Ukrainian brand of household products, is taking a bold step towards success and greater efficiency on the Georgian market by announcing a rebranding in 2024
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Melochi Zhizni, owned by a Ukrainian brand of homecare products Ergopack, will expand its range of already diverse products, available on the Georgian market since 2007, by adding plastics and accessories for dry cleaning, Eka Maghlaperidze, told Golden Brand. Maghlaperidze is head of the marketing department at Libo Group, a marketing, sales and distribution company
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A Ukrainian brand of household goods for cleaning, cooking and food storage, Melochi Zhizni, occupies 55% of the Georgian household appliance market, according to a 2021 study conducted by the Georgian company Libo Group, an official importer of Melochi Zhizni in Georgia.
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Melochi Zhizni, a Ukrainian brand of household goods for cleaning, cooking and food storage, has been distributed in Georgia since 2005, and this year has become the winner of the most influential business award ceremony, the Golden Brand, in the nomination of ‘the favorite household goods’ in the country.
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